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Research papers

The next big thing

Qualities are always looking to increase their range of eclectic sources of inspiration, and that's why we want to share our new tools and insights from the worlds of education, policing & the legal profession, TV interviewing and Experimental...

Catalogue: Qualitative 2013: Brilliant Transformations
Author: Andy Barker
November 20, 2013
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Citation

Barker, A. (2013a, November 20). The next big thing. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-next-big-thing-8102


Research papers

Lights, camera, research, action!

Even the most innovative qual methodologies tend to follow a similar path brief, fieldwork debrief, with the main consumer interaction being the groups, or ethnography or online community ... this project was different. the qual was only one part of...

Catalogue: Qualitative 2012: Informing Strategic Decision Making And Action
Authors: Mike Jeanes, Andy Barker
November 8, 2012
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Citation

Jeanes and Barker (2012a, November 08). Lights, camera, research, action!. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/lights-camera-research-action-


Research papers

The shock of the new

In the last decade there have been a number of potentially significant technological innovations in qualitative marketing research. The aim of this paper is to help clients and qualitative researchers evaluate how if at all such technological...

Catalogue: ESOMAR Congress 1999: The Race For Innovation
Authors: Andy Barker, Clive Nancarrow
September 1, 1999
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Citation

Barker and Nancarrow (1999a, September 01). The shock of the new . ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-shock-of-the-new-